KFC 9 for 9.95 Tuesdays integrated campaign

The Michael Jordan of KFC promotions was making its triumphant return after a year or two away (playing baseball, no doubt). 9 for $9.95 Tuesdays were back. That called for a big ol’ integrated campaign.

My partner and I were the creative leads on the 9 for $9.95 Tuesdays campaign, guiding film, social and OOH from conception to realisation.

 

TV

Display

OOH

OOH2.png

SOCIAL

Copy Writer: Jake Ausburn
Creative Director: Shaun Branagan
Film Production: Graeme Burfoot, Jude Lengel, Alison Chambers
Original Script: Nathan Moraza, Claire Herselman
Social Production: Peter Bloomfield, Tom Scarcella, Josh Jenkins
OOH Photographer: Craig Wall