Brought to life by Common Ground and Snapchat, Dreamy is a collection of sleep stories created by First Nations storytellers.
These contemporary stories bring an 80,000-year-old oral tradition into the digital space, helping people of all walks of life to quiet their minds, drift into dream, and disconnect from their devices by connecting to Country.
Explore the full Dreamy experience here:
Gold 🥇 | Award awards | Best Radio & Audio script writing
Silver 🥈 | Award awards | Health Awareness & Social responsibility
Bronze 🥉 | Award awards | Voice Performance
Bronze 🥉 | Award awards | Purpose (Radio & Audio)
Bronze 🥉 | Spikes Asia | Direct
Bronze 🥉 | APAC Effies | Experiential Marketing - Services
Bronze 🥉 | APAC Effies | Youth Marketing
Radio + Audio | The Work 2022
Culture - Local Culture + Insights | The Work 2022
Mobile | The Work 2022
Direct | The Work 2022
Finalist | AD Council Effies | Not For Profit
Finalist | AD Council Effies | Most Original Thinking
Finalist | AD Council Effies | Positive Change
Finalist | Mumbrella Awards | Pro Bono Campaign of the Year
BestAds.com | Top 6 March
Shortlist | Spikes Asia | Radio & Sound
Snapchat Creative Council Winner 2020
Dreamy was selected and created as the inaugural winner idea of the Snapchat Creative Council annual open brief, in partnership with creative equals.
Partner: Jake Ausburn, Copywriter
Creative Agency: Ogilvy
Gavin McCleod, Executive Creative Director
Chris Little, Creative Director
Ben Smith, Creative Director
Luke Hawkins, Creative Director
Newman Sorensen, Director, DP, Editor
Isabella Smith, Copywriter
Chad Edwards, Design Lead
Christian Moore, Senior Digital Designer
Diego Poveda, Motion Creative
Magdalena Tomislav, Senior Strategist
Morwenna Farwagi, Senior Integrated Project Manager
Mireille Pons, Senior Account Director
David Radestock, Business Director, Ogilvy PR
Bastien Legay, Digital Project Manager
Nick Robinson, Creative Technologist
Rob Spencer, Executive Producer, Head of Production
Daniel Matotek, Senior Editor
Josh Blakiston, Editor, TV & Radio Dispatch
Liv Gillian, Production Assistant